Dykema Campaign Named Finalist for PR Daily’s 2026 Media Relations Awards

Dykema is proud to announce that it has been named, along with strategic communications partner Greentarget, as a finalist in the Newsjacking category of PR Daily's 2026 Media Relations Awards. The selection recognizes a campaign that positioned Dykema attorneys Mark Chutkow and Jennifer Beidel as go-to commentators on federal trials, prosecutors, and litigation strategy during the federal trial of Sean “Diddy” Combs.

As the trial unfolded from May to July 2025, Greentarget worked closely with Chutkow and Beidel, in coordination with Dykema’s Business Development and Marketing Department, to identify media opportunities and connect the attorneys with reporters covering the case as it developed. National media outlets turned to the pair for commentary, including the Washington Post, Rolling Stone, NPR’s Up First, and Us Weekly, resulting in more than 80 pieces of coverage featuring Dykema and its attorneys.

Presented by Ragan Communications, PR Daily's Media Relations Awards recognize campaigns, teams, and individuals for creativity, strategy, execution, and measurable impact in media relations. Winners will be announced December 2, 2026.